IziUp Pricing – Quiz Builder Plans Starting at $0 | Free Quiz Widget
💎 Simple, Transparent Pricing

Turn browsers into buyers
for as little as $9.99/mo

Product recommendation quizzes, price calculators, lead funnels, and configurators — all in one platform. Start free, scale when you're ready.

Free
 
$0
forever free
🗂️ Quizzes1
👁️ Views/mo300
👤 Leads/mo10
🔀 Nodes10
🛍️ Products5
🏷️ White-label
💧 No watermark
📊 Analytics
Starter
$14.99
$9.99
/month
🗂️ Quizzes5
👁️ Views/mo1 000
👤 Leads/mo50
🔀 Nodes25
🛍️ Products8
🏷️ White-label
💧 No watermark
📊 Analytics
Max
$60.00
$49.99
/month
🗂️ Quizzes50
👁️ Views/mo50 000
👤 Leads/mo10 000
🔀 Nodes100
🛍️ Products25
🏷️ White-label
💧 No watermark
📊 Analytics
Business
$150.00
$99.99
/month
🗂️ Quizzes
👁️ Views/mo
👤 Leads/mo
🔀 Nodes
🛍️ Products
🏷️ White-label
💧 No watermark
📊 Analytics

Hit your monthly limit early?

Reset your leads or view cap mid-cycle for just 50% of your current monthly plan price — no upgrade, no waiting for the next cycle.

Request a Reset →
📈 Why It's Worth Every Cent

$15/mo that pays for itself
on the first lead

A quiz doesn't just look good — it pre-qualifies buyers, reduces support overhead, and compounds your conversion rate every month.

💬
–60%
Fewer "which product is right for me?" support tickets
When visitors self-qualify through a quiz, they arrive at your chat window already knowing what they want. Your team handles half the volume without hiring anyone new.
🧮
ROI snapshot — Pro plan at $14.99/mo
IziUp Pro monthly cost$14.99
Average order value$80
Extra conversions from quiz+5 sales/mo
Extra revenue generated$400/mo
Net monthly gain+$385
📊
Higher conversion vs static pages
Quizzes guide visitors toward a decision instead of overwhelming them with options. Each answered question removes a reason to hesitate.
5 min
From signup to live quiz
No developer, no design agency. Pick a template, add your questions, paste one embed snippet. Your quiz is live before your coffee gets cold.
📬
1 000
Pre-qualified leads/mo on Pro
Every lead that comes through a quiz has already answered your qualifying questions — warmer, more decisive, and far more likely to close.
🔍 Full Plan Comparison

Everything side by side

A complete breakdown of every plan so you pick exactly what you need — no guesswork.

Feature Free Starter Pro 🔥 Max Business
Monthly price$0$9.99$14.99$49.99$99.99
Yearly price$99/yr$129.99/yr$469/yr$969/yr
Quizzes151550
Views / month3001 0007 50050 000
Leads / month10501 00010 000
Nodes per quiz102550100
Products582525
White-label
No watermark
Analytics dashboard
CSV lead export
Webhook / CRM sync
Mid-cycle limit reset
❓ Billing & Plans FAQ

Common questions about pricing

Everything you need to know before you commit to a plan. No surprises, no hidden fees.

Do I need a credit card to start? +
No. The Free plan is permanently free and requires no payment information. You only need a card when you choose to upgrade to a paid plan.
Can I cancel my subscription anytime? +
Yes. Cancel at any time from your account dashboard under Billing or Subscription. Your paid features stay active until the end of your current billing cycle — no mid-cycle penalties or partial charges.
What happens to my quizzes and leads if I cancel? +
Your account reverts to the Free plan automatically. Your quizzes and collected leads are stored for 6 months. After that they may be permanently deleted unless you reactivate a paid plan.
How does annual billing work? +
Annual plans are billed once per year at a discounted rate — roughly 30% less than paying month to month. Starter goes from $9.99/mo to $99/yr ($8.25/mo effective). Business from $99.99/mo to $969/yr ($80.75/mo effective).
What is a mid-cycle limit reset? +
If you hit your monthly view or lead cap before your billing cycle renews, you can request a one-time reset for 50% of your current monthly plan price. On Pro ($14.99/mo) that's just $7.50. Contact [email protected] to request one.
Do you offer refunds? +
Refunds are issued only for verified technical failures on our side lasting 48+ hours, billing errors, or non-delivery of paid features. Requests must be submitted within 14 days of the billing date to [email protected]. We do not refund for change of mind or lack of sales results. See our full Refund Policy for details.
Can I switch plans at any time? +
Yes. Upgrade or downgrade at any time. Upgrades take effect immediately so you can start using the higher limits right away. Downgrades take effect at your next billing cycle so you always get the full value of what you've already paid for.
What counts as a "view"? +
A view is counted each time a unique visitor loads your quiz widget — whether embedded on a page, opened via popup, or accessed through the direct shareable link. Bot traffic and builder preview sessions do not count.
What do White-label and No Watermark include? +
White-label lets you replace IziUp branding with your own logo, colors, and domain. "No watermark" removes the "Powered by IziUp" badge from the quiz widget footer. Both are available on Pro, Max, and Business plans.
What is the quiz embed limit? +
You can embed the same quiz on as many pages as you like — that counts as one quiz. The quiz limit refers to the number of distinct quiz projects in your account, not the number of pages where a quiz is embedded.

Start free. Upgrade when ready.

Join hundreds of stores already using IziUp to qualify leads and drive more revenue — no code, no agency, no waiting.

No credit card required  ·  Cancel any time  ·  6-month data retention on all plans

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